100-wattaren is a Swedish competition that honors national and international advertising campaigns that have generated quantifiable results. NCC’s campaign was nominated in the business category. The winner will be announced on November 25th.

- We are extremely proud about this nomination. It’s recognition that the campaign was successful when it comes to fulfilling the purpose and meeting the targets, comments Jennifer Carlsson, Head of Brand and Marketing at NCC.

The campaign is promoting NCC as an attractive employer, highlighting the consumer benefit of our products and services, and positioning NCC as the company Beyond Construction. The purpose of the campaign is to support the business target to make us the preferred choice among talents and customers.

The film was shown on YouTube and on social media, and also on Swedish television.

Watch the commercial as well as the behind the scenes film where NCC employees are interviewed:

The Rotebro Job